super bowl 48

Super Bowl Commercials

super bowl.png

Super Bowl 48 is over; and while the Seahawks ran all over the Broncos the commercials played it safe.

Analysts say the companies that decided to spend $4 million on a 30 second ad for the big game did so with caution. Instead of controversy they went for iconic American images and family centered topics such as puppies, Muppets and Bob Dylan.

Research firm Ace Metrix says this year's line-up featured fewer spots from websites and software companies and more from packaged food and luxury auto makers. Family favorite brands such as Heinz and Cheerio's also made it back to the playing field.  read more »

Football on Broadway

broadway.png

Super Bowl 48 is right around the corner and the teams aren't the only ones preparing to take center stage.

This year's Super Bowl is being held in New Jersey with New York right across the river. And to welcome the big game Broadway is preparing for a big show. The Jersey Boys and Rock of Ages will perform special outdoor concerts and a discount ticket deal on Broadway tickets has been launched offering fans two shows for the price of one.

Broadway is also taking advantage of all the sports fans swarming into the city by altering schedules to offer more matinee performances. The only day the marquees will remain dark is after kick off on Super Bowl Sunday. Organizers say the theaters know that competing with the big game means empty seats and lost revenue.  read more »