fast food

Slow Cooked Fast Food

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Fast food companies are taking consumers behind the scenes to reveal just how fast their food really is.

Most people assume when they pull up to a drive thru window their burger and fries are being pulled off a conveyor line and slapped in a to-go bag. Now some of the biggest names in quick meals are working to dispel that opinion.

McDonald’s has announced that it plans to start using fresh beef in its burgers. Restaurants such as Burger King and KFC are moving towards all white meat chicken and chicken free of any antibiotics.  read more »

Fast Food Sales

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Fast food giants are gaining on their competitors, as customers start to forgo their growing bottom for their bottom line.

In the first quarter of the year McDonalds, Burger King and Wendy’s all posted an increase in sales with McDonalds posting the highest rise with 5.4%. This comes after all three of the restaurants repeatedly lost to businesses that offered healthier options such as Chipotle and Panera Bread.  read more »

Frying Up Something New

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Attempting to appeal to more than just your taste buds, fast food restaurants are serving up a few new ideas.

Recently Taco Bell rolled out a breakfast menu in an attempt to lure more people to try its food. Now it’s hoping to get them out of the drive thru and in the door with an updated dining room. Sleek, modern seating, exposed beams and trendy light fixtures will replace the plastic tables and fluorescent lighting people are currently used to. It says it hopes to get people to slow down and stay to enjoy their meal; an unusual attempt by a restaurant known for its fast food.  read more »

Build Your Own Burger

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The golden arches are getting a little more personal.

Earlier this week McDonald’s announced that its sales around the world continue to drop. Now in order to keep its status as the world’s largest restaurant chain it’s serving up more options. Last year the company began testing a “build your own burger” concept in one southern California City. It allows customers to use a tablet to customize their burgers. Now the company is expanding the test run to more California restaurants.  read more »

Competitive Eating

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It's the most important meal of the day; and it's beginning to taste a little competitive.

Right now McDonald’s is the fast food leader when it comes to your early morning fix. Its menu of sausage McMuffins, hot cakes and hash browns make up 20% of the company's U.S. sales. And to keep the edge the company is now looking to expand its breakfast hours from 10:30 to 11 AM.

But now customers are bring served up a few extra options courtesy of Taco Bell. On March 27th the company is rolling out its first ever breakfast menu. It will feature items such as the AM crunchwrap, waffle taco and bacon and egg burrito. For the first time ever the company will also offer customers coffee.  read more »

Cheap Eating

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Traveling for business means expenses are covered; but not everyone is taking advantage of the free perks.

According to the New York Times most company expense reports show that business travelers are forgoing fine dining for convenience. Instead of steak and wine they are going for burgers and fries.

The company SpendSmart analyzes spending in all areas of business travel. It found that the number one most expensed restaurant was Starbucks. That was followed by McDonald’s and Subway. Other restaurants that top the list include Panera bread, Chipotle and Dunkin Doughnuts.  read more »

A Fast Food Expansion

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Taco Bell is serving up some changes to its menu.

Taco Bell says it is expanding testing of some new items as it prepares to roll out its breakfast menu sometime next year. The new items hot off the grill include waffle tacos, scrambled eggs and sausage. For those trying to watch their waistline taco bell will also offer yogurt parfaits and oatmeal.

Right now the new items are being tested in five Southern California restaurants but the company is expanding that to locations in Fresno California, Omaha Nebraska and Chattanooga Tennessee. Taco Bell's president says the waffle taco has been a big seller in the current test locations and he wants to make sure they can handle demand before rolling it out to all 6,000 restaurants across the country.  read more »

Not So Golden Arches

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You are what you eat; even if you try to hide it.

According to a Business Insider survey people are most ashamed to be seen carrying a McDonald’s bag. Of the 1,000 people surveyed 42% are embarrassed by the golden arches. Most people would rather carry a subway bag; with Wendy’s and Taco Bell coming in somewhere in the middle.

Most of the people surveyed said while they might enjoy McDonald’s they would rather people not know about their indulgence. But the public shame is the least of the company's problems. The last quarter sales dropped 1% worldwide and McDonald’s is now trimming its 145 item menu.  read more »

Not So Fresh

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Fast food menus are designed to entice you; but one word could end up turning your stomach.

The word “fresh” used to conjure up images of good for you ingredients but thanks to quick and easy restaurants “fresh” means anything but. According to a Yahoo News blog when people see the word fresh on a menu they think it means unprocessed or healthy; a perception that restaurants are using to their advantage.  read more »

Fast Summer Food

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Fast food restaurants are rolling out their summer specials; and they’re pulling out all the ingredients.

You might find a few extra options the next time you’re in your favorite drive thru. For example; need an after dinner treat? Consider Burger King’s limited edition bacon sundae. At 510 calories it contains vanilla soft serve topped with fudge, caramel, bacon crumbles and a slice of bacon. A treat similar to Jack in the Box’s bacon milkshake which debuted in February.

The king’s summer menu will also include a pulled pork barbecue sandwich, sweet potato fries and frozen lemonade. These could also be an answer to the recently released Doritos taco from Taco Bell.  read more »