The dating app Tinder is getting exclusive with a few of its users.
Tinder is testing a secret version of its app called Tinder Select which is an invitation only service for the very famous and the very attractive. Tinder Select will be a section of the existing app that is activated when the user is invited to join. And once you're in you can see the profiles of other Tinder Select members and the profiles of regular Tinder users.
The idea behind this is to lure more celebrities to the dating site. The CEO says its more well-known clients had trouble scoring dates because people believed their profiles were fake. This way they can enter Tinder in a different way and have common ground with other users. And if they're ideal partner isn't part of Tinder Select, users can invite outsiders to join.
Right now it's not clear if Tinder plans to make Tinder Select separate or keep the two connected; but for now the testing phase of the rich and famous will continue. And just when you thought online dating was selective enough.