McDonald's New Mascot

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McDonald’s new “happy meal” mascot is leaving people a little un-happy.

The golden arches says the newest member of its team is designed to appeal to its youngest customers. Called “happy” the new mascot is an animated red happy meal box with a large mouth filled with rows of sharp teeth. McDonald’s says it will encourage kids to eat and enjoy healthy food choices such as fruit, vegetables and low fat dairy.

This comes after the fast food giant started introducing things like apple slices and milk to its happy meal and mighty kids meals. This summer it plans to include low fat strawberry yogurt as a healthier option.

But despite the good intentions people on Twitter say the new mascot is not very appetizing. They say it’s scary and gives children nightmares. Some people think it’s ridiculous to have a mascot that makes it look like your meal is eating you.

In response to the criticism McDonald’s says the character has been loved and well received by children in Latin America and Europe since 2009. I guess there is no accounting for taste.